Online poker rooms line up to sign the big-name players to their brand. Up-and-coming poker stars are signed to sponsorship deals long before they are famous. The latest big signings come from Betfair. They signed up Annette Obrestad last February, and now have signed online sensation Sorel Mizzi (aka Imper1um). The Canadian Mizzi had a great year in 2007 and was excited to join the Betfair professional team.

“Overall 2007 was a great year for me and by joining Betfair Poker in 2008 I’m getting in with a team which not only has a great reputation but more importantly, it’s going places,” said Mizzi. “With Betfair backing us, I reckon Annette and I have more than enough firepower to take down a few of the big names in tournament poker.”

Betfair hopes to dominate the tournament poker scene over the next decade with these two players on board.